6 Startup Growth Strategies from a Forbes Top VC | Seed to Billion Dollar IPO | Office Hours Ep.3

Ok, you just got funded. But how do you grow your startup to a billion dollar IPO? It turns out, there’s a formula. Learn what it is, along with 6 tips from me on how to do that in this week’s episode of Office Hours.

Just raised money? Make sure you watch my last video here: https://www.youtube.com/watch?v=khY3REOst-A

Founding Sales — https://www.foundingsales.com
Predictable Revenue — http://www.amazon.com/dp/0984380213/
Follow Nik Sharma for tips on Influencers – https://twitter.com/mrsharma

0:00 — Intro —
0:46 Intro: How Do You Grow?
1:24 Tip 1 — PR
1:56 How Soylent used PR
0:55 Tip 2 — Sales and Marketing
2:35 Controversy Sells
3:06 Tip 3 — Content Marketing
3:18 How OkCupid used Content Marketing
3:47 Tip 4 — SEO
4:08 How Zapier’s used SEO
5:02 Google Ads
6:00 Tip 5 — Influencers
6:17 How DTC Brands use Influencers
6:34 Tip 6: Partnerships
6:42 How Microsoft & IBM used partnerships
7:10 — Recap! —

100% of the revenue from this channel is donated to https://www.code2040.org​ – thank you for helping me help the engineers of tomorrow.

I’m Garry Tan, venture capitalist and founder at Initialized Capital. We were earliest investors in billion dollar startups like Coinbase and Instacart, and I’m a Forbes Midas List Top 100 venture capitalist in the world. We want these videos to be about helping people build world-class teams and startups that touch a billion people. Our startups have gone on to create more than $40 billion in market value so far, and Initialized has over $770M in assets under management.

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This content was originally published here.